Silica recently relaunched their brand through an internal and business to business campaign. The Silica website needed to echo the new brand look.
This diverse and ongoing project consists of quarterly newsletters for Investec. These newsletters are distributed globally to staff every quarter.
We were asked to develop a campaign to create awareness of the Branson Centre of Entrepreneurship as a launchpad for bold and enterprising South African entrepreneurs.
As brand custodians of Orlando Pirates, Switch was briefed to design their 75th anniversary logo and to create a ‘history timeline wall’ to be displayed at their celebrations and later to appear at the Orlando Stadium for the remaining year.
A print awareness campaign for Babies R Us’ new gift registry - we decided that a surefire way to cut through the pastel, fluffy clutter that is baby-and-mom advertising is through humour, because moms-to-be still have a sense of one. So we tapped into the prospects of leaving baby gift giving to chance and how bad it could get, and created our own, fictional baby products.
Babies R Us needed a new brand campaign to inform the market of their offering. The brief was to demonstrate that Babies R Us has everything for babies. The solution was to show who runs the show at Babies R Us - like the name says.
Kids have great imaginations, turning bunk beds into pirate ships, lawns into forests and carpets into race tracks. Your whole house is just a playground to them - and Toys R Us has the toys to bring the playground to life.
Cattle is a symbol of wealth and prosperity in Botswana. By treating the group of companies as a herd of cattle, with the BIHL Group bull as it’s leader, we illustrated how the combined strength of these iconic companies forms the BIHL Group, a powerful financial services player in Botswana.
Using their new corporate identity, we created a print campaign, aligned with their company strategy, using striking headlines to announce the arrival of a new engineering company with over 300 years of experience that approaches engineering differently.
